How to Grab Attention From Your Audience?

'Curiosity grabs attention. Curiosity also killed the cat.' We are told to make a powerful opening at a presentation or a 1 - 1 conversation. 'Grab their attention!' is the commonest advice. It's also the reason most of us don't get started beyond the first presentation slide until the last minute. Countless books don't get... Continue Reading →

#1MinuteStories : Taking Fresh Guard at 50

Tuesdays 7:30 PM IST has been #1MinuteStories time on Mentza for the last 49 weeks. As #1MinuteStories steps into the 50th consecutive week on Tue, April 26th, I doff may hat and raise my bat to express gratitude to each one of you for being on this incredible journey.  #1MinuteStories joins the league of Startup... Continue Reading →

Business Literature Festival 2022

Mentza and BIMTECH got together for a first of its kind business literature festival on an audio platform. 20-minute conversations on business literature bought out unique perspectives from a diverse set of panelists. Beginning with the relevance of business literature festivals, exploring newer mediums for reading; how books can be tools for brand building; evolution... Continue Reading →

Mentza Booker List 2021: Top 15

On the Book Club, in the course of over 30 weeks, we’ve listened to Mentza folks on the joys of reading, their favourite genres and most importantly having conversations on the books they had just finished reading and were keen to share.  I think having a conversation about the book one has just finished reading... Continue Reading →

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